Social networking in 2012 will be interesting.

Twitter , facebook and YouTube will dominate.

Sure others exist and every few months Google comes out with a new product and a heap of marketing but none of these are yet to go mainstream. Others have fallen by the wayside including myspace which became so yesterday about 5 years ago. Fashion has something to do with it.

Companies in 2012 will start to become smarter in the time and resources they spend on social networking. Daisy chaining your activities will

become the norm. Rather than just for those in the know.

If you don't know what this is?  It's the best , fastest and most useful way to add content and updates across multiple social networking platforms. Meaning for example you wont need to update facebook and Twitter seperately. One post and both are instanly updated. You can do this now but many companies and individuals are yet enable this great feature.

Companies in 2012 look to refine the approach they take to social networking and become much smarter in the process.