In this Blog we will examine how a professional video helps your business?

Video content is a powerful communication tool that can be highly effective in many areas of your business, including corporate branding, image and vision. It has some incomparable benefits that other forms of communication can't match.

Having a professional high quality video resource can be useful in many internal and external facing scenarios. The most popular packages are Corporate, Marketing, HR, OH&S and Training videos. A more detailed list can be found on our video production products page.

Interesting video content that not only educates but captivates will ensure that you engage your viewing audience. A well planned, targeted and scripted storyline is the cornerstone of a great video.  Follow this with professional filming production and creative post production and you will have very effective tool.

Distribution
Webtron knows all the right channels to distribute your video. Many new distribution channels are now available - such as DVD quality online broadcast, new media channels or public/private interactive website video.

Traditionally video has been distributed by DVD. While this is still a great first step, with the advent of widespread broadband adoption, you now have other avenues available for distribution. The new avenues will help your company reach more people, improve the shelf life of your video and better the return on investment for your video production.

Online video has arrived. It comes in many different flavours but that’s a whole other story, something we will examine more in the next newsletter.  Different distribution channels suit different videos.

• For example of external public facing Corporate and Marketing videos suit not only DVD but also website integration and new media. Broadcast your message 24/7 to new clients and shareholders.
• Conversely internal facing private online video is for internal Training/ HR /OH&S and Induction video that can also be made available for all employees to view 24/7 online. This offers big advantages in clear communication as well as offering travel and personnel savings.

New media channels (YouTube and myspace). Website integration means it can effectively broadcast your company’s message through social media networks. Great for demonstrating the great environment and values of your company. Workers today use these channels to decide what company they want to work for. Make sure you consult us in setting up your own customised new media channels. A little thought and creativity in this area will make you stand out from the crowd.